Cancun Convention & Visitors Bureau Certifies
The development of operational best practices and implementation
of a policy towards building a sustainable destination have been
key goals for the Cancun Convention and Visitors Bureau (CVB),
which earned its certification for Administrative Office as
assessed by EarthCheck.
EarthCheck is the first tourism-specific benchmarking and
certification program in the world. It is the product of an
Australian Government decision to establish a scientific and
strategic research organization specifically for tourism and was
previously used to support brands such as Green Globe. Today,
EarthCheck has the most extensive system of environmental
management certification and is used by the travel and tourism
industry for the development of benchmarking and certification of
their operational practices.
As part of the continuing effort to develop and improve the
sustainability of Cancun, along with many of the hotels in the
area, Cancun is committed to sustainability and environmental
protection no matter how small or routine the effort is. The Cancun
CVB joins the list of certified having met, and evening exceeding,
in six of their best practice indicators in the evaluated period,
from September 2010 to September 2011.
Through the benchmarking assessment that was delivered at the end
of the evaluation, EarthCheck recognized, "Improving the EarthCheck
indicators does not only help the environment but also results in
lower operating costs. Given the positive commitment that the
Office of the Cancun Convention and Visitors Bureau has shown
towards the environment, advisors are confident that you can
maintain or improve their performance, where appropriate and
practical, with respect to all indicators."
The Cancun Convention and Visitors Bureau welcomes this
distinction and strengthens its commitment to maintain its
sustainable practices and innovative ways of protecting the
environment.
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